Instagram is one of the most popular social media apps, owned by Meta, formerly known as the “Facebook” company. It is popular for its features, and new aesthetics the company continues to bring through updates, which capture the intrigue of users. While on the other hand, the company has also been accused of showing inappropriate content to underage users, which may negatively affect their mental health. Therefore, Instagram is now working on a new feature that mandates users to verify their age in order to avoid any bad PR for the company.
According to Instagram’s latest blog post on age verification, the company will adopt new methods to verify the user’s age in order to provide appropriate content and app experiences tailored to the user.
As Instagram says “Starting today, we’re expanding this test to additional countries including India and Brazil. We plan to expand to the UK and EU before the end of the year. We’re also removing Social Vouching as an option to verify age from the test to make some improvements.”
How Instagram Verifies Your Age?
When you change your date of birth from under 18 to 18 or older on Instagram, you’ll have to verify your age by uploading an ID. It is a traditional method, but Instagram offers two new options.
If you don’t feel comfortable sharing your ID, Instagram lets you upload a video selfie to prove your age. When you take a video selfie, Instagram sends it to Yoti, the company with which they partnered. Based on your facial features, Yoti’s technology estimates your age and shares it with the company.
Instagram says “Meta and Yoti will then delete the image. The technology cannot recognize your identity – just your age”
Another way is Instagram can ask mutual followers to confirm your age. The person vouching for you must be at least 18 years old, not vouching for anyone else at the time, and meet other safety requirements. Three people you choose to vouch for you will be asked to confirm your age and must respond within three days.
Instagram has also stated that it will possibly roll out new features for age verification by the end of 2022.